Gorilla Glue

Insight: Nothing is more valuable than a family heirloom and nothing is worse than being the one who breaks the family heirloom. Fortunately, Gorilla Glue can keep family antiques together for generations to come.  

Concept: This campaign is lighthearted and showcases previous broken, old items still holding strong today thanks to Gorilla Glue.

Tagline: The Generational Glue

art director & tennis freak