Don’t Leave it to Chance
The Brief: Create a range of social content that can help people be more informed about workplace benefits and how they work together.
The Insight: Many people don't know their best options when it comes to workplace savings and benefits. So they just guess.
The Idea: Showcase how these important decisions on savings and benefits are made by mere chance.
The Execution: Create :60 long-form videos and social stories for Instagram.
My Role: Concept, art direction, props, styling, creative direction on shoot day, post-production, retouching notes, social execution, and design.