Feels Like the Fourth of July
The Brief: Help The Home Depot tap into the feeling of summer with seasonal savings on home decor.
The Insight: The summer holiday brings friends and family together to celebrate, relax and enjoy the fruits of our labor.
The Idea: The 4th is more than a holiday, it’s a celebration to enjoy your summer doing.
The Execution: Create a :30 video, a :15 video, and two of the brand's first-ever Tiktoks.
My Role: Concept, art direction, casting, props, styling, creative direction on shoot day, post-production, retouching notes, social execution, and design.